Get Clear. One Step At A Time.

Need to work through ? It's a focused strategy session in fresh air.

Movement fuels creativity, and I've seen it work first hand. For 30+ years, I've combined the power of motion with deep business experience to help business leaders spark ideas, sharpen thinking, and bring clarity to their biggest challenges.

Give it a try and see what a walk can unlock.

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Hi, I'm Bruce.

I've spent the last 30 years helping founders, leaders, and teams make sense of growth—whether they're just starting out, scaling quickly, or facing that moment where what used to work no longer does.

I've been there. As a strategist, coach, and hands-on leader, I bring real-world experience from doing the work myself, not just advising on it.

A few quick facts:

• Helped launch 10 companies and owned 2
• Served as Fractional CMO for 25+ businesses
• Built 50+ brands across multiple industries
• Worked as CMO for a $650M fintech
• Involved in multiple acquisitions and company sales

Today, through Whiteboard Strategies and Walk With Bruce, I work with leaders who are facing complex decisions and want clarity from someone who's seen it, solved it, and still loves doing it.

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How It Works

Simple. Uncomplicated. Designed to get you moving—physically and mentally.

1

Pick Your Path

Choose your walk from beautiful Vancouver-area spots. All are easily accessible and come with just the right amount of nature.

2

Set the Objective

Before we meet, you'll get a prompt by email to set the goal for our session. What does success look like? That's what we'll aim for.

3

Walk & Work It Through

We meet at the trailhead. You talk, I listen. I'll ask the right questions to help you uncover clarity, direction, and next steps.

4

Get the Recap

After the session, I'll send a short summary that captures key takeaways, insights, and the next steps we discussed.

Ready to get unstuck?

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What I Bring to the Conversation

Over the course of my career, I've worked with founders, executives, and senior leadership teams at companies ranging from early-stage startups to established businesses generating hundreds of millions in revenue. I've been in the room for the tough decisions—whether to pivot, how to scale, when to hire, what to build next.

I've touched most functional areas: built and led marketing and sales teams, worked on long-range strategy and growth plans, helped design products, set up operations, navigated acquisitions, and mentored people through career transitions. I've seen businesses at every stage—from pre-revenue to post-exit.

What I've learned is that the best solutions usually come from good questions and honest conversation. Sometimes you need someone who's been there before to help you think it through.

Most conversations start with one topic and naturally evolve to what you really need to work through. Can't talk to anyone on your team about it? That's usually when an outside perspective helps most.

Start the Conversation →

Choose Your Perfect Session

Each trail offers a unique setting for clarity and conversation. Great things can happen on any of them but feel free to pick the one that calls to you.

What's Included

Pre-session preparation & goal setting
~60 minute guided walk & strategy session
Follow-up summary with key insights & next steps

Session duration varies based on fitness level, weather conditions, and conversation flow

Ambleside Seawall
~5KM

Ambleside Seawall

West Vancouver Easy Out & Back

A relaxed, scenic out-and-back along the waterfront with sweeping views of Stanley Park and the Lions Gate Bridge.

About 60 minutes

Ideas in Motion:

Talked through how to help a client productize their services.

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Brother's Creek Loop
~5KM

Brother's Creek Loop

West Vancouver Moderate Loop

A peaceful forest loop through towering old-growth trees and alongside a rushing creek — perfect for big-picture thinking.

About 60 minutes

Ideas in Motion:

Figured out a name for a new consumer product.

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Richard Juryn Trail
~4KM

Richard Juryn Trail

North Vancouver Easy / Moderate Loop

A quiet, moss-lined trail through the forest with a mix of flat and gently climbing sections — great for creative thinking.

About 60 minutes

Ideas in Motion:

Worked out 4 new product ideas to help increase a client's average transaction value.

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Stanley Park Loop
5.5km

Stanley Park Loop

Vancouver, BC, Canada Easy Loop

This is a shorter version of the full seawall walk that combines a few trails and some seawall.

About 60 minutes

Ideas in Motion:

Brainstormed an org structure for a growing marketing department.

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Have Questions Before Booking?

These sessions are personal and meaningful. I'm happy to chat for 10-15 minutes to answer questions, discuss what you're hoping to get from our time together, or address any concerns.

Schedule a Quick Call

What People Are Saying

"A walk with Bruce brought more clarity than six Zoom calls."

– Ross B., Founder

"Bruce has a knack for asking the right question at the right time. The setting just made it even better."

– Ryan M., Head of Business Development

"Bruce is an incredible active listener. His ability to digest information, ask insightful questions and build well thought out strategic and tactical plans is second to none."

– David N., Founder & CEO

Frequently Asked Questions

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